IAA Means Business: Digital Marketing Like A Boss with Oli Luke

This is part of the IAA Means Business series — a members-only business webinar series by Independent Audiologists Australia.

️Join Oli Luke for an up-to-the-minute rundown of the current state of play for your business and its online presence. With Google and ChatGPT in a battle for search - the way to be found online is changing, fast. In this session, we'll discuss exactly what is happening, what it means and what you should do, today. You'll hear Oli's expert insights, with plenty of time for discussion and Q&A in a closed forum of independent colleagues. Don't miss this!

Date & Time: Wednesday 23 July, 5pm AEST

Speaker: Hugely popular keynote speaker at IAA's Business Bootcamp 2025, Oli Luke is the marketing strategist behind some of the most successful private practice hearing care clinics in North America.

After building a digital marketing group and a direct mail company in the UK, Oli met the hearing care industry in 2017. With a small group of clinics across Texas, he implemented several unique industry-first ideas which delivered record results for driving upgrades and online growth (which have seen become industry norms.).

Following demand for further help and ideas, he founded private consultancy group Orange & Gray, partnering with a small number of high-performing private practices to help them accelerate growth, set benchmarks of excellence, and spearhead the future of private practice.

In 2021, he launched the Business of Hearing Podcast which has become the #1 marketing podcast in the industry.

Members: Don't miss this exclusive event in our IAA Means Business webinar series! Registrations are essential, and strictly for IAA members only. This session will be recorded for delegates unable to attend live.